point-1 — annie lee

Hi, I’m Annie! →

I’m a narrative-driven designer specialized in data visualization and branding.
I turn complex information into stories that are clear, engaging, and visually bold.

PROBLEM 01Heavy Institutional Branding The archive relied heavily on The New School branding, which felt visually distracting and unnecessary for a portfolio space centered on student work.

SOLUTION 01Reduced Visual Noise
The interface was simplified so student projects—not interface elements—are the main focus. By reducing layout density and visual clutter, the archive is easier to browse and lets the work speak for itself.