Process — annie lee

Hi, I’m Annie -
I’m tech-driven designer specialized in data visualization and branding ->

THE PROCESS

Many mindfulness tools are app-based and screen-bound, creating a gap for users seeking tactile, screen-free ways to focus on breathing. We set out to create a physical model that visually embodies breath, using a material that feels light, flexible, and personal to assemble.

Inspiration: Raphel Lozano-Hemmer’s large scale interactive work for their ambient, sensory immersion and Karolina Maszkiewicz’s paper art for its organic, ephemeral qualities.

BREATHSCAPE ORIGAMI KIT

The kit comes in a instructional envelope with a foldable petal box enclosed with origami paper and instructions. Lightweight sheets of paper are grouped by breathing exercises. They fold into paper balloons - sizes correspond with seconds of breaths - for users to inflate and assemble.

Back of the envelope includes a QR code to our relaxing Spotify playlist for an immersive folding experience.

Breathscape Reels

Breathscape Sculpture

Breathscape Origami ASMR

Breathscape Unboxing Reel