4 Minutes Project Recap
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The project brings together three interactive components:
(1) a scrollable timeline that pairs over 100 years of fragrance release data with key gender milestones—from women’s suffrage to the rise of unisex marketing;
(2) a note migration graph that shows how specific scents like musk or rose have shifted between gender categories; and
(3) an analysis of 250 perfume ads, revealing how gender is portrayed, expressed, and sometimes subverted in visual storytelling.